We live in a world today dominated by social media. Over 400 million people use Facebook, alone, every single day! When you meet a new person or friend, you often add them on Facebook as soon as you get home. While sites like MySpace have gone by the wayside, and there are social media sites like Twitter that have a lot of users and traffic; Facebook is where it's at for business. Make no mistake, your social media business strategy should start and end with Facebook.