Introduction What if I told you that making money online is really not all that different from making sales in the brick and mortar world? That's right. The rules of online selling haven't revolutionized how people sell. There's nothing new. Indeed, the bad news is, if you're having a tough time selling stuff online, it's precisely because the rules of selling hasn't changed. You still have to work with these principles, or else you'll continue to struggle or continue to fail. The good news? These can be easily adapted to the internet.