The pandemic triggered a rapid change in consumer behaviour and expectations. One of these is the massive reliance on the internet in making decisions. A business that doesn’t meet customers in the digital realm is certainly losing opportunities. A 2022 report has confirmed the fundamental shift in consumer shopping behaviour due to COVID-19. Digital marketing […]
The Importance Of SEO Marketing For Businesses Search Engine Optimization or SEO involves the process of improving the ranking of a website on search engines. With SEO, the content, structure, and on-page elements of the website can be optimized to achieve results. SEO can also be used to build backlinks to a website from other […]
Many of you are spending a lot of time, effort, and money on pumping out new content. While publishing new content is critical for maintaining your SEO rankings and driving traffic and sales, there’s a trove of valuable content you’re probably not tapping into. Repurposing old content is one of the best ways to increase […]
Web 3.0 is the next online technology that enables real-world human-to-human connection using blockchain, artificial intelligence, and machine learning. This innovation will also reimburse individuals for their time spent on the Internet in web 3.0 since they will finally own their data. “Web 3.0 is an internet revolution where a combined augmented reality (AR), and […]
SEO is simultaneously a blessing and a curse for SMEs. On the one hand, intelligent use of organic SEO can help raise awareness of your brand without breaking the bank, leveling the playing field somewhat against more prominent competitors with deeper pockets. Alas, the modifier “intelligent” does a lot of heavy lifting in that sentence. […]
More and more companies worldwide are using video marketing techniques in one way or another. Not surprisingly, the availability of smartphones is growing every year. People all over the world are gradually gaining access to high-speed internet. As a result, the speed of the internet no longer prevents users from watching more videos online as […]
To drive more organic traffic to your website, you’ll need a strong e-commerce search engine optimization (SEO) campaign. You must implement SEO strategies and tools to optimize your content and obtain a high ranking in Google search results. Google and other search engines constantly change the way they rank your website. This means that […]
