Resell Rights can sound all “alien” to you especially if you are new to the marketing scene or simply stepped in fresh from the world of doing business conventionally. Perhaps you are more familiar with the term “retail” and “wholesale” in the offline world of doing business but some things can change slightly in the world of E-Commerce though many have dubbed Internet Marketing as a way of selling through the Internet as a medium with many of the conventional and time-tested principles intact.