“List building” is an online marketing technique used for compiling email addresses
from customers and non-customers to engage them on a regular basis and gain more
traffic to your website. There are several ways in which you can use a mailing list for
this purpose. List building is the way of business or professional to keep in touch
using the internet: with an email address. It can be said that “list building” is a
affordable and efficient way of maintaining and converting customers.