Videos have become popular media for communicating with the masses. The present popularity of videos is due to the widespread use of camcorders and mobile phones as well as the convenience of sharing videos on the internet. In the marketing world, videos have become essential marketing tools. Through videos, marketers have found a great way to tell their story and communicate highly complex ideas in a straightforward and easy to digest manner. However, the same videos are useful in all other sectors since they help in disseminating information and educating a desired target group. T